Why research is PR’s secret sauce
From pitching journalists to responding to a crisis, research can help.
From pitching journalists to responding to a crisis, research can help.
Working on your holiday gift guide strategy? You should be.
The phenomenon offers an important lesson about employee engagement.
Plus: Instagram walks back some unpopular changes.
Quantity doesn’t actually tell you anything.
Get ahead of the news cycle.
Also: Marvel releases new trailer for latest “Thor” movie.
Ragan celebrated the digital and social media champions during an awards luncheon at New York’s storied Yale Club.
The travel brand is using the holiday to encourage customers to sustainably see the world. Here’s how it sees ESG as part of its essential brand mission.
Also: Duolingo and Scrub Daddy team up for a NSFW TikTok collab.
Also: Brand accounts mark start of Passover.
A look at how brands are celebrating this silliest of days
We ask PR pros to say who the most important person they talk to each day—and its often a spouse or family member.
Also: Topo Chico wants to send your ex a cactus for V-Day, adidas’ new sports bra campaign goes topless on Twitter and more.
Also: McDonald’s adds fan ‘meal hacks’ to menu, Adobe releases first deepfake detection protocols, and more.