Don’t touch that dial: Using radio in PR
Tune in and see the benefit of PR pros using radio to tap into new markets and boost brand visibility.
Tune in and see the benefit of PR pros using radio to tap into new markets and boost brand visibility.
Plus: Dropbox is laying off workers and chasing AI.
They’re not easy conversations, so they should be done with compassion and kindness.
Plus: More layoffs at Amazon.
Overwhelmed by all the AI news? Here are five ways cut through the clutter, separate fact from fiction—and to unlock the power of AI in your communications.
Plus: Snapchat goes ghost in responding to complaints.
Plus: AI marketing language is sometimes confusing.
Updates from Meta, Twitter, Instagram and more.
Plus: Brands are vulnerable to copycats.
You have to figure out what you believe in.
Michelle Egan shares the theme linking every great leader she’s ever known.
Plus: People can’t always distinguish between human and AI writing.
Plus: Lawsuits are starting around generative AI.
PR strategy is an art, not a science. There are best practices, but the approach you take will vary with each announcement depending on what it is and what you ultimately hope to accomplish.
Plus: Americans curb their entertainment enthusiasm.