Also: Amazon and Purell scramble amid sanitizer shortage, the growth of influencer marketing, Associated Press Australia closes, and more.
Also: Many communicators are focusing on organic growth, shelter dogs campaign highlights adversity, where PR pros like to network, and more.
As communicators take a closer look at conversations about inclusion, diversity and race, some organizations have used Black History Month to have important conversations.
Also: Ryanair’s chief takes heat over Muslim comment, Krispy Kreme debuts delivery for ‘leap day,’ PR pros identify the top trends in 2020, and more.
Also: Ragan’s 2020 Salary & Workplace Culture Survey, McDonald’s debuts Quarter Pounder scented candles, the reliability of online polls, and more.
Communicators will help lead the way with concise, compelling messaging about organizational values and the collaborative processes for achieving them. Here are 10 trends to watch.
The CEO shared insights into his agency’s annual Trust Barometer for a room full of executives and communicators in Chicago. His main message: It’s time for business leaders to step up.
This award-winning exec warns against chasing shiny new objects—like his own audio format. He sheds light on his favorite tools and techniques, and he sounds off on the Oscars, as well.
Organizations are enhancing their respective brands as they seek to reach a new generation of employees who embrace social purpose. Here’s how to do that authentically.
Also: Nvida, Amazon and Sony pull out of Mobile World Congress event amid coronavirus fears, Chipotle offers free guacamole, Justin Bieber and Quavo rack up donations, and more.
Also: Coors Light’s valentine for pet lovers, messaging lessons from the SOTU, Google Maps’ new look, and other stories.
The job market is tight, but that doesn’t mean you should lower your hiring standards. Here are some tips on how to find the talent you need for your agency or team.
Also: Lyft’s restructuring to cut 90 jobs, the importance of featuring news releases within your newsroom, take our reader survey, and more.
Combine flexibility (for side gigs) and corporate responsibility with a generous salary and a cool job title to recruit and retain these emerging young stars—and top talent of all generations.
The idea that companies should focus solely on products and profits is losing ground. Employees—and external audiences—are increasingly demanding a deeper ethic.
