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An infatuation with documentary “Making a Murderer” has taken a hold of many Netflix subscribers. Within the thought-provoking series though, a few PR lessons have emerged. Here’s what PR pros can take away from the episodic thriller taking the internet by storm.
This week, readers were hungry to learn tips to write clickable headlines, successfully launch a career in the PR industry, avoid media relations missteps and more.
Want to make your content more enticing to readers? If you have trouble coming up with titles that grab attention, check out these resources.
Content marketing and partnering with influential social media users are crucial tactics to reach consumers effectively. Here’s what you should know.
The features are already available to users in the United States, and are the platform’s effort to address the growing problem of false stories shared online.
Video marketing is becoming an essential tactic for marketers to embrace, but should you turn to the internet’s second-largest search engine to do so? Consider these points before making the leap.
Strategies to crafting and distribute media relations copy has changed, especially as more PR pros turn to digital media. Use this infographic as a guide.
A communicator’s work is hard—and sometimes misunderstood—but many wouldn’t swap professions for anything else. Here’s why PR pros love what they do.
Communicators’ roles have changed along with advancements in technology—and public relations efforts do much more than raise awareness. Here’s how.
With enough planning and an eye for detail, communicators can make sure their next celebrations and conferences go off without a hitch. Use these tips as a guide.
The recent addition to the science-fiction series follows Rebel Alliance fighters as they look to thwart Imperial forces. Here’s what communicators can glean from the battle.
Setting metrics and gauging success require almost as much creative thinking as the campaigns themselves. Try these approaches to gauge where you are and to chart your path forward.
To move forward, chief executive officers must be willing to throw out old leadership habits. Here are a few ways to do that—along with open communications positions to peruse.
Creating and sustaining a favorable image can greatly impact your PR and marketing efforts. Here’s how you can be successful.