3 ways PR pros can build their business acumen
To be a valued strategic advisor, you’ll need to understand the language of business, from business terms to financial reports. Here’s where to get started.
To be a valued strategic advisor, you’ll need to understand the language of business, from business terms to financial reports. Here’s where to get started.
Also: TripAdvisor and HBO offer Pride travel tips, TikTok reinstates ‘intersex’ hashtag, and AMC warns investors about meme stock dips.
Also: SodaStream partners with Laverne Cox for Pride, Twitter launches premium subscription, and Postmaster General Louis DeJoy responds to FBI investigation.
Here are the four main kinds of emotion and how they can be used to entice new customers—even in a rationalized B2B relationship.
Also: Budweiser buys a round for vaccinated Americans, Twitter unveils a weather subscription service, and AMC launches an investor benefits program.
Also: Giant Food promotes e-commerce Pride campaign, Reuters pauses paywall plans, and TikTok launches incubator for Black creatives.
Industry insiders break down what the data has to say about messaging the changes about mask guidance in public spaces.
Also: Costco resumes free samples, Facebook explains ad review process, and airlines ban alcohol sales on flights.
Also: Bagel Bites stunt offers lunar real estate, LinkedIn touts new metrics, and TSA announces pipeline cybersecurity regulations.
Some in the industry are ready to jump ship if they can’t keep the flexibility they have come to treasure and rely upon during the pandemic.
It takes more than words, webinars and holiday observances. True inclusion requires long-term investment—and better storytelling.
In these difficult times, a little love and understanding goes a long way, according to this senior account director.
Also: Hotels.com analyzes your dreams, Instagram offers new metrics, and pregnant CEO rejects doubtful investors.
Kelly Stone, senior director of digital strategy at CompTIA shares tips for managing social media channels in tough times ahead of Ragan’s Crisis Communications Virtual Conference.
Also: Big Milk goes over the edge, Amazon responds to alleged hate crime, and Twitter readies subscription service.