Online channels are all well and good, but they’re growing increasingly expensive, and there’s a lot of clamoring for attention. Consider scaling back—and maybe even offering tasty samples.
Does your city have the happiest employees in the U.S.? Find out, and then browse our roundup of current job openings.
Take advantage of Ragan’s decades of media experience to claim your corner of the market.
Creating valuable content can give credibility to organizations, attract new customers and boost brand loyalty. Use these tips as a guide.
Custom Workshops cater to your communications needs.
Custom Workshops cater to your communications needs.
Recognizing the overlaps of and distinctions between content marketing and traditional journalism is crucial to helping each entity thrive, the author asserts.
This online flippable magazine format combines visuals, mobility and custom content curation—a trifecta for attracting consumers and followers to your brand.
Custom, branded content and social marketing are only going to get bigger in the year to come, according to predictions from WebDAM.
From the ‘State of Content Marketing’ and essentials for PR newbies to writing tips for the Web, see what stories caught PR Daily readers’ attention this week.
These metrics make a strong case about why this approach continues to gain steam.
Turkey might be the holiday fowl of choice, but a copy blunder leaves Trader Joe’s and HuffPost eating crow. Plus, brands’ custom content sites, ‘native ads,’ Victoria’s Secret’s support after the hurricane, an Election Day run-down, and more.
You’re seeing them everywhere these days. (Just glance at PR Daily and other news and blog sites.) What do they mean for the PR industry?
How this century-old brand became a viral darling.
Updates to X, Meta, TikTok and more.
