Why you need to consider validity in your measurement strategy
You have to ensure you’re measuring the right things.
You have to ensure you’re measuring the right things.
Updates from Instagram, Meta, Twitter and beyond.
Ways to cut through the noise.
Shutterfly VP of Comms Jennifer George shares how she helps destigmatize mental health in the workplace.
Plus: Vogue Philippines finds beauty in every age.
Real-world examples from OkCupid, PR agency and Amazon resellers.
“The traditional notion of objectivity has lost its power to define the highest standards of journalism.”
Plus: Crafting inclusive Ramadan messaging.
The insights you missed from our Disney World conference.
Plus: Google cuts leave payments for laid-off employees.
How McDonald’s CEO set the stage for a mayor’s defeat.
The bank failure involved some PR failures, too.
Trust is an underrated tool in a PR pro’s toolkit.
23andMe’s Andy Kill shares his advice to communicators working in a regulated industry.
It’s about more than just the message — you also need the right people to share it.