Also: Pfizer CEO speculates on need for third vaccine shot, Twitter promotes transparency around its algorithm, Instagram gives users options to hide likes, and more.
The beloved children’s show keeps going strong after 50 years–and continues to offer a masterclass in tidy storytelling.
Everyone wants to be perceived as true to their core values and mission—but are your efforts actually successful? Here’s how to measure your outputs.
Quarterly reports are a treasure trove of information for communicators and PR pros. Here’s how to find the data you need when analyzing the numbers.
Also: Sean Diddy Combs calls out GM’s investment in Black-owned media companies, Google adds testing capabilities for video ads, comms pros analyze COVID-19’s impact in PR, and more.
While many writers avoid math at all costs, an ability to parse the data is a crucial storytelling skillset.
Joe Brumm, the creative force behind the beloved animated sensation, shares guidance on finding the concise core of a story.
With fraudsters creating fake accounts and causing other messaging mayhem that can harm consumer trust and brand reputation, here’s how to defend against digital grifters.
Also: Feds require Johnson & Johnson to oversee vaccine production at partner facility, Instagram shares tips for influencer marketing, LinkedIn releases guide to crafting thought leadership content, and more.
Also: Washington Nationals issue statement on positive COVID-19 cases, Facebook gives users more control over news feeds, journalists share thoughts on what makes a story sharable, and more.
Lanita Goins shares a trove of insights on how ERGs can help shape more authentic corporate storytelling.
Numbers, when used to tell a great story, can be your secret weapon in convincing skeptical audiences and driving key metrics.
Also: More tech companies announce partially reopening offices, communicators distance themselves from oil and gas companies, PR pros want more measurement and less staff on agency calls, and more.
Here are three tips to help you script and shoot better company videos in the post-WFH era, shared in a recent Ragan webinar.
Also: Microsoft reports large increases in email over the past year, Snapchat shares user data on holiday celebrations, readers weigh in on their feelings about flying, and more.
