What customers really want from your brand–and how to deliver the goods
It’s all about reducing friction and making people feel genuinely valued. A delightful surprise never hurts, either.
It’s all about reducing friction and making people feel genuinely valued. A delightful surprise never hurts, either.
As excited as you might be about your latest round of fundraising, tech reporters need to see more.
Congratulations to the impressive finalists on this year’s list!
The data is a reminder about the tough task facing media relations campaigns, as well as proof the value PR brings to the table.
Video is an increasingly popular content type online, but there’s more to it than just hitting the record button.
Also: French’s offers limited mustard buns, Amazon’s new return-to-work guidance, Apple defends children’s safety feature and FAA asks airports to limit takeout alcohol sales.
Also: Spicy Cheetos makes its debut as ice cream flavor, YouTube invests in creators, and Frontier Airlines suspends flight attendants who used duct tape to restrain an unruly passenger.
Also: NYC announces free mega concert, Twitter launches shopping feature and Adobe gives college kids free access to analytics platform.
Also: Disney announces accelerator program partners, Instagram introduces insights calendar tool and Lucasfilm hires YouTuber who created Luke Skywalker deepfake.
Learn what works at Chip and Joanna Gaines’ home goods behemoth and what’s ahead for social media pros.
Also: McCormick searches for taco influencer, Nike supports employees during supply chain shortage and how one retail real estate trade association is rebranding.
The iconic skate-centric shoe company hopes to maximize its street cred as skateboarding makes its first appearance as an Olympic event.
Follow this guidance to bolster your personal SEO, elevate your LinkedIn profile, and get more juice out of digital platforms.
Trans activist Stephanie Battaligno challenges communicators to mirror the courage of young activists in demanding equality and justice for all.
Also: Budweiser buys free beer for July 4, NYC tells residents to power down during heatwave, and Miami Beach cancels fireworks.