Ragan Insider Erienne Muldoon
Why event promotion should use influencers
When trying to boost your brand at trade shows or other events, it is essential to lean on influencers to maximize your ROI. Here’s how.
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Ragan Insider Andrew Conrad
5 tips to craft an exceptional PowerPoint presentation
Impress your colleagues with slick, seamless delivery—all orchestrated via your smartphone.
Ragan Insider Beki Winchel
10 types of PR pros based on ‘Star Wars’ characters
Are you a risk taker like Han Solo—or a storyteller, like Yoda? Here’s a rundown of several kinds of communicators inspired by intergalactic favorites.
Ragan Insider Susan Young
How hospital communicators manage the Pokémon Go invasion
PR pros are talking HIPAA and patient safety while asking the public to refrain from the virtual hunt while on their grounds. Many providers are using the app to encourage physical activity.
Ragan Insider PR Daily Staff
How Expedia engages via dialogue and staff-created videos
Vice President Kristin Graham offers keys to spurring employee involvement in a preview of her upcoming presentation at Ragan’s conference in February at Disney World.
Ragan Insider Claire Celsi
7 steps to launch a grassroots PR campaign
Movements have to start somewhere. Nonprofit PR pros can make sure they begin with a bang by following these tips.
Ragan Insider Brad Phillips
13 books every PR pro should read
For public speaking, crisis management, reading body language, and dealing with the media, these books ought to cover all the bases.
Ragan Insider Gil Rudawsky
Romney delivers, while #eastwooding goes viral
Mitt Romney offered his best in a speech to the Republican National Convention, but Clint Eastwood stole much of the attention on Twitter with his bizarre address.
