Business editor answers 12 crucial PR questions
After a flood of queries poured in via Twitter, the author selected a dozen key issues to address.
After a flood of queries poured in via Twitter, the author selected a dozen key issues to address.
It’s already time to start thinking about next year’s pitches. These 10 pieces of advice will help you get ready.
Your company’s blog will be worlds better with some regimented organization.
The latest round of buyouts in The New York Times newsroom knocks out decades of experience from the paper. Many of those years were spent building its digital footprint.
Plus, a word on our year-end coverage.
Tough words. Plus, everything isn’t a grammatical error, Beverly Cleary’s thrifty writing style, what writers can learn from Don Draper’s iPhone, and more.
And where Ryan Gosling fits into it. Plus, how marketers are using social media successfully; ‘The Scream’ sells for how Munch?; Vogue declares too thin is no longer in, Time named ‘Magazine of the Year;’ and more.
An editor shares some problematic sentences and the way in she fixed them. Do you agree?
Diversity in PR firms and departments isn’t much better. What, if anything, is your company doing to promote diversity?
The same person who shared the PR phrases that annoy her offers advice for seeing your story on the popular website.
Don’t do what he did. Just don’t.
Here’s a general rule for journalists and marketers: When you tell people you’re about to share something BIG, it better be massive — bigger than big. Just ask Ian Prior, sports editor at London newspaper The Guardian.
In late May, Jennifer Preston became The New York Times ’ first social media editor. She quickly sent a flurry of tweets and then on June 9 her account went silent. The NYTPicker blog illuminated her silence in a post Wednesday, which set off a discussion—including one on Mashable where Preston actually responded —and finally moved Preston to tweet for the first time in one month. The NYTPicker also noted in a separate post that The Times intern, whose tweet about Preston cau…
Plus: Why you can’t search for ‘Taylor Swift’ on X; IRS tests new, free software.
Wayfair cut jobs shortly after the CEO told employees to work harder. Here’s what stuck out.