Why communicators must harness the power of livestreaming
Live video’s not going anywhere but up. Here’s how to make the most of this hot medium — and why it merits investment and energy moving forward.
Live video’s not going anywhere but up. Here’s how to make the most of this hot medium — and why it merits investment and energy moving forward.
As you consider how to communicate compliance and good governance, as well as signal investments in areas like ESG, make sure you know all the major organizations that set the rules.
Do you know the difference between gross margin and net margin? Know how to calculate earnings per share? Here’s a quick guide on the math behind these important terms.
These essential snapshots of an organizations’ financial health (sometimes called profit and loss or P&L statements) are handy tools for communicators—if they know how to decipher them.
In today’s fractured media landscape, working towards the earned media hit requires finding ways to tell your story on your own platforms first.
Here’s a roadmap to navigate the social audio craze and tap into the potential of the latest viral social platform.
Don’t let the numbers dissuade you from digging into this essential information about your organization. Here’s how comms pros can make clear sense of these important documents.
Also: Amazon responds to warehouse union vote, journalists call out Insider’s methods for measuring story performance, study finds Facebook ads may still violate labor laws, and more.
Quarterly reports are a treasure trove of information for communicators and PR pros. Here’s how to find the data you need when analyzing the numbers.
The New York Times best-selling author Gretchen Rubin explains the core personality characteristics that make us who we are, and how awareness of our tendencies can help us create the life we want.
Also: Sean Diddy Combs calls out GM’s investment in Black-owned media companies, Google adds testing capabilities for video ads, comms pros analyze COVID-19’s impact in PR, and more.
A PR pro shares insights on the tactics that bolster these crucial connections for agency-side pros, and how to develop long-term affinity for one another.
Also: Tesla pushes back on labor law violations over Musk Tweet, Delta shares messaging around canceled flights, and more.
Also: Washington Nationals issue statement on positive COVID-19 cases, Facebook gives users more control over news feeds, journalists share thoughts on what makes a story sharable, and more.
Also: New York’s message on legalizing cannabis centers racial equity, trust in leadership declines, Hasbro’s job opening for TikTok expert goes viral, and more.