Not unless you meet the four criteria the author lists. If so, then ask for a raise. This reminds me of something a reporter friend said recently: “ I keep having to do more work and they keep cutting my pay.” Don’t think he’ll be asking for a raise.
This you’ve got to see. At Monday’s press briefing, White House Press Secretary Robert Gibbs turned the tables on WorldNetDaily reporter Les Kinsolving. Gibbs spent about five minutes throwing questions at Kinsolving about what constitutes a press conference, after Kinsolving asked why President Obama has not held a proper press conference since July. During the exchange, Gibbs quipped: “I suddenly have found this to be wildly amusing.” Mediaite has the video and transcript .
Last week, The New York Times reported that Reader’s Digest plans to adjust its content to appeal to a niche audience of right-wing conservatives. Not true, said Eva Dillon, an executive at Reader’s Digest Association. In a memo to employees, Dillon implied that Times reporter Stephanie Clifford “misinterpreted” what’s going on. Dillon wrote, “What we did with the relaunch and redesign of the magazine and Web sites was to go back to the roots that made this company gre…
In an interview with NBC News, President Obama defended his decision to host a basketball game with male congress members, insisting that it was not a sexist move — despite his press secretary’s concession. “I think this is bunk,” Obama said about the sexism charges. “I don’t know if there are women who were Members of Congress who play basketball on a regular basis,” Obama said. “I don’t think there are. You know, I don’t think sends any kind of message or s…
PR pros share successful e-mail subject lines and pitch leads.
Most journalists prefer pitches via e-mail, which means most PR professionals are blasting their e-mail boxes. How are you supposed to smash through that clutter? Journalistics blog has 13 tips. Here’s one: “Ask what you’re doing wrong.” The gist of this tip: Don’t get a reply from a reporter? Politely ask him (or her) how you can improve. Politely. —PR Daily
Here’s what media relations teams should take from the Meg Ryan and Tom Hanks romantic comedy.
Relationships with reporters are important, but clogging their telephone lines with pleasantries won’t earn you many friends. Here’s why your chatty call is a waste of time.
More and more, PR pros seek an advantage by scripting the exchange. That might seem like a good idea, but it could damage your credibility and cost you future access.
After a flood of queries poured in via Twitter, the author selected a dozen key issues to address.
It’s great to get media attention, but it’s no silver bullet. Expecting or demanding too much can fritter away any good will you may have had.
It’s great to get media attention, but it’s no silver bullet. Expecting or demanding too much can fritter away any good will you may have had.
Just 10 years ago, it was unthinkable for a PR professional to ask a reporter to review a story before it was published. That is changing, says the author.
Should you ask a reporter to correct a quote that’s slightly off, or let it go?
The bad news is you can’t guarantee that a reporter will quote you correctly. But the good news is that you have a lot more control than you think.
