Mister Rogers’ guide to a more neighborly company culture

This year marks the golden anniversary of the premiere of “Mister Rogers’ Neighborhood.”

The world has changed dramatically since 1968, but the precepts and principles presented in the beloved show—which ran on PBS until 2001—still resonate. Fred Rogers’ gentle, authentic brand of educational storytelling was aimed at kids, but the wisdom he shared applies to larger people, too.

Michael Keaton, who got his start as a crew member on “Mister Rogers’ Neighborhood” long before becoming Beetlejuice and Batman, said Rogers was “one of the nicest, authentically good people you’ve ever met.” Rogers was also an exceptional communicator and an exemplary leader. By all accounts, he created a culture behind the scenes that mirrored the show’s salubrious, uplifting content.

Here’s what Mr. Rogers can teach communicators and company leaders about creating a more neighborly, empathetic atmosphere:

1. “Find the helpers…”