Local newspaper ‘headline’ goes viral after proofreading error
Local publication Cambridge News made the rounds online after it was published with the design instructions splashed across its front page, instead of the actual headline.
A powerful, concise headline is crucial to grabbing readers’ attention—unless you forget to publish one entirely.
Such was the case in Wednesday’s front page of Cambridge News, a local newspaper in the United Kingdom:
Hope you’re having a better day than the production editor of the Cambridge News pic.twitter.com/wmCp6ZL5fE
— James Herring (@itsjamesherring) December 6, 2017
Instead of a headline, the design instructions were published—in 100-point font.
Twitter users had a field day poking fun at the proofreading mishap:
Front page ready to go? You checked it?
Yeah, it’s good. @CambridgeNewsUK pic.twitter.com/YqazwkQ7ZZ
— Gareth Marlow (@GarethMarlow) December 6, 2017
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