Infographic: How to protect your online reputation
In a new report, consumers say seeing ads alongside offensive content damages their opinion of that brand. How can your organization avoid guilt by association?
Social media offers lots of exciting opportunities for communicators, but it also exposes your organization to new risks.
As online platforms struggle to contain the spread of fake news and disinformation, as well as to respond to controversial content and hate speech, some consumers say they won’t forgive an organization’s misstep.
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