How to set effective internal comms benchmarks

You must be able to identify your strongest — and weakest — communications strategies.

By PR Daily Staff
Aug. 15, 2022

A communicator’s goal is to have employees read the messages they send. But, how do you identify your weakest strategic areas and identify areas for improvement? In one word, benchmarking. Accurately sourced benchmarks ground all aspects of communication, including creation, delivery and outcomes.

Join PoliteMail on Sept. 7 for a FREE webinar to help answer some key questions around benchmarking including:

How do you identify which key areas to measure?
What kind of benchmarks should you set and how will you monitor progress?
How do you present this information to leadership in ways that will enact change?

PoliteMail executives Melissa Katski-Berry and Steve Gregoire will demonstrate the value of benchmarking and how to effectively set benchmarks.