Facebook unveils tools to fight fake news, Macy’s to go fur-free, and Pizza Hut and Dunkin’ look to vegetarian options

Good morning, PR pros:

Facebook announced more updates to defend against election interference, which include security features for the accounts of political candidates and campaign workers, along with labels for false content and publishers.

The social media platform also unveiled tools to help understand political ad spending and said it eliminated more accounts from Iran and Russia that were spreading false information.

As Facebook strives to rebuild its reputation and defend against fake news, how can you help your organizations avoid fake news crises, as well? Share your thoughts with us under the hashtag #MorningScoop.

Here are today’s top stories:

The retail chains’ parent company, Macy’s Inc., announced it will ditch fur products by 2021—which means closing 34 “Fur Vaults” at Macy’s locations and 22 fur salons at Bloomingdale’s. The fur-free policy was created with help from the Humane Society of the United States.

“We curate our assortment based on the wants and needs of our customers,” Macy’s wrote in its press release. “Our customer is migrating away from natural fur, and we are aligning with this trend.”