Encyclopaedia Britannica stops printing, goes digital
The company’s president said it’s a ‘commemoratory moment’ for Britannica. Meanwhile, we revisit its 2008 blogger outreach program, a trailblazing campaign at the time.
We’ve heard rumor that CNN might pay $200 million of a website, learned that newspaper is the nation’s fastest shrinking industry, and on Tuesday, found out Encyclopaedia Britannica will go all digital.
The Chicago-based publisher said 2010 edition will be its last one in print.
In a series of blog posts on the Encyclopaedia Britannica website, editors and executives remained optimistic about the decision.
“Today is a commemoratory moment at Britannica,” wrote Jorge Cauz, president of Encyclopaedia Britannica, Inc. “We are energized by the fact that our efforts of the last few years have been successful. We have completed our transition from print publisher of the Encyclopaedia Britannica to a digital provider of knowledge and e-learning solutions.”
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