PR Daily Staff
PR Daily’s top stories of 2020: Nos. 11-20
There are just two days left in the year—but our countdown isn’t finished yet. Here’s another round of our top stories form the last 12 months.
Writing & Editing
Edward D. Hess
7 ‘old-school’ workplace strengths that are now weaknesses
In the modern workplace, flexibility and a willingness to learn are the keys to the corner office. Would-be leaders and executives, take note.
Rob Reinalda
5 common grammatical errors in modern writing
For those who didn’t clamor to diagram sentences in Mrs. Pickering’s English class, some basics of syntax and structure can be elusive. Here are a few stumbling blocks to sidestep.
Beki Winchel
Twitter defends enforcement, Ben & Jerry’s bold race-relations statement, and Edelman lays off 400
Also: Wendy’s, Taco Bell and Pizza Hut criticized as misinformation spreads, Instagram guides #BlackOutTuesday participants, consumers want brands to take a stand, and more.
PR Daily Staff
PR Daily’s top stories of 2020: Nos. 21-30
2020 keeps slipping away, and we’re still counting down the stories that had the biggest readership this year. Check these out.
Ragan Insider Laura Hale Brockway
34 redundant, repetitive, and superfluous phrases
Eliminate tautologies from your copy; your readers will thank you.
Sue Horner
Flabby writing? Try these 7 tips for toning and trimming text
Editing makes the difference between fluid, easily digestible content and an arduous slog for your readers. Consider these tactics next time you edit other’s copy—or your own.
Ted Kitterman
How the coronavirus is disrupting influencer marketing
These online personalities still have access to their digital audiences, but how can brand managers work with them to create the content needed?
Beki Winchel
7 PR lessons from ‘Hamilton’
The award-winning musical about America’s founding fathers made a splash on Disney+ over the holiday weekend. Here are some takeaways for the communications set.
Russell Working
Amid unrest, CEOs and brands denounce racism in Floyd killing
Organizations offer anguished responses to the killing of a black man in Minneapolis while remaining silent on the vandalism and looting of their stores.
Dana Sitar
5 useless words you can almost always delete
Declutter your copy and tighten up sentences by stripping out the likes of ‘different,’ ‘that’ and ‘currently.’
Beki Winchel
Brands drop The Richards Group for racist remarks, Zoom launches events marketplace, and Wells Fargo fires 100 employees for abusing COVID-19 aid
Also: Dunkin’ goes spicy with menu item and partnership, Hormel offers ‘Breathable Bacon’ mask, videos are marketers’ most popular content format, and more.
Beki Winchel
American Express tailors perks during COVID-19, Burger King offers a Whopper to smart students, and Molson Coors delivers to delighted fan
Also: How COVID-19 is affecting e-commerce, how to pitch TV news, join our Twitter #RaganChat, and more.
Beki Winchel
Starbucks’ plan for ‘new normal,’ Layoffs at Boeing, Lyft and Norwegian Cruise Line, and SEO tips during COVID-19
Also: Costco and JetBlue require masks, Salesforce cancels in-person Dreamforce, how you can lean on nostalgia during the pandemic, and more.
Beki Winchel
Quaker Oats to rebrand Aunt Jemima, PepsiCo offers plan to support racial equality, and HSBC, Hilton and AT&T announce layoffs
Also: Amazon encourages employees to reflect on Juneteenth, Facebook launches largest voting effort in history, younger users turning to Instagram for COVID-19 news, and more.
