Writing & Editing

Amanda Milligan

2 steps for using earned media to build brand authority

Getting that third-party validation is PR’s superpower, but what are the tactics that will lead to great media placements?

Beki Winchel

Airbnb blocks D.C. reservations during inauguration, Snapchat bans Trump, and Sephora releases DE&I commitments

Also: Google blocks political ads, Grubhub offers Girl Scout cookie delivery, Xbox’s social media team offers gaming recommendations, and more.

Beki Winchel

YouTube blocks Trump from posting, Apple makes good on $100M racial equity and social justice promises, and Glassdoor’s ‘Best Places to Work’

Also: CNN to end its Airport Network, Yelp to display COVID-19 feedback, Chipotle aims to hire 15,000 employees, and more.

Beki Winchel

PGA cuts ties with Trump, organizations pause political donations and Twitter permanently bans Trump’s account

Also: AWS pulls social media app Parler’s hosting, General Motors launches redesign focused on an electric-driven future, Purcotton apologizes for ad, and more.

Ragan Insider | Robby Brumberg

Let’s take a deep-dive into internal business jargon that change agents and communicators should not run up the flagpole in 2021

A new Verizon survey lists the most grating, frustrating phrases to excise from your prose in the new year.

Robby Brumberg

How communicators and companies are responding—and should respond—to the Capitol riot

Silence is not a ‘safe’ messaging play. Companies need to communicate their values, internally and externally, in the aftermath of such a jarring event, and their comms teams should help shape the strategy.

Beki Winchel

Twitter and Facebook suspend Trump, top execs respond to US Capitol riots, and Family Video to permanently close

Also: Facebook rolls out new business page features and design, communicators urge PR and marketing pros to pause content during crisis, how PR agencies are shifting service offerings, and more.

Ted Kitterman

Trust grows in importance, UPS condemns driver’s racism, and Macy’s to close 45 stores

Also: Amazon buys some airplanes, how PR and customer service should work together, how PR pros feel about the new year, and more.

Ted Kitterman

Business leaders decry election fraud claims, consumers have more fear in 2021, and Albertson’s takes backlash from DoorDash partnership

Also: Social media lessons from Stacey Abrams, Fiat and Peugeot announce merger, PR pros share their resolutions, and airports manage through employee COVID-19 diagnoses.

Ted Kitterman

Writing & Editing

2 steps for using earned media to build brand authority

Let’s take a deep-dive into internal business jargon that change agents and communicators should not run up the flagpole in 2021

How communicators and companies are responding—and should respond—to the Capitol riot

3 keys to sparking better manager communication

5 racially offensive phrases PR pros must delete from their vocabulary

16 clever pangrams for word lovers