Writing & Editing

Cynthia Williams

How to nourish, stretch and bolster your editing skills

Follow this insightful guidance to keep your mind sharp and your edits on point.

Beki Winchel

‘The Simpsons’ earns kudos for hiring Black voice actor, Fry’s Electronics shuts all stores, and 61% of marketers say video is crucial

Also: USPS fleet design receives mixed reactions online, ‘The Bachelor’ lead speaks out on growing criticism, GameStop’s chief financial officer to resign, and more.

Beki Winchel

Cherokee Nation asks Jeep to drop name, Facebook restores news content in Australia, and 71% of execs worry disinformation will be weaponized

Also: Kroger responds to third-party data breach, Spotify launches in more than 80 new markets, Twitch highlights Black content creators and streamers, and more.

Beki Winchel

United and Boeing turn to Twitter after flight crisis, Clubhouse takes heat on privacy, and Bay Area school board resigns over public WebEx call

Also: Disney+ adds content warning to episodes of ‘The Muppet Show,’ The New York Times shows COVID-19’s toll with a striking graph, Innocent Drinks gets real on Twitter, and more.

Beki Winchel

Thousands of brands’ ads found on sites with COVID-19 misinformation, Facebook labels UK climate change posts, and job listing language leads to museum’s leadership change

Also: Gimlet’s ‘Reply All’ podcast co-host steps back amid backlash, Aquarium of the Pacific makes a splash on TikTok, McDonald’s delights with chicken sandwich ‘drop’, and more.

Beki Winchel

ERCOT and Texas officials respond to blackout, Spotify announces ‘Work from Anywhere’ policy, and Nestlé announces Vegan KitKat

Also: P&G ponders break with ‘Bachelor’ host Chris Harrison, Ford announces zero-emission goals for Europe, most small businesses don’t use link-building strategies, and more.

Beki Winchel

Chris Harrison steps back from ‘The Bachelor’, Indianapolis Museum of Art issues apology for job listing, and IHOP cancels Pancake Day promo

Also: AP Stylebook shares rules for Mardi Gras and Zoom-related coverage, the top 10 most ‘liked’ brands on Instagram, Three UK offers virtual workshops, and more.

Brian Pittman

5 powerful ways to beat empty rhetoric in speeches

The upcoming State of the Union will showcase best (and worst) practices for connecting and conveying confidence. Here’s what to watch for so you can achieve both.

Josh Inglis

How content marketing offers a foundation for your PR strategy

Your blog and other thought leadership efforts are the building blocks for getting your leaders noticed by important trade press, as well as national outlets.

Beki Winchel

Hormel buys Planters for $3.35B, Facebook working on Clubhouse clone, and Lucasfilm drops Gina Carano

Also: NAACP encourages organizations to extend Black history past February, McDonald’s brings back a fan favorite, most leaders don’t contribute to a positive work environment, and more.

Beki Winchel

‘Aunt Jemima’ becomes ‘Pearl Milling Company,’ Salesforce announces permanent remote workforce, and Heineken to lay off 8,000

Also: Virtual court proceedings go viral with kitten filter, Nationwide has catchiest brand jingle, Coca-Cola’s 100%-recycled plastic bottles, and more.

Beth Davis

3 ways to make tech the good news story of 2021

Innovation is helping make the future less scary. Help your clients or your company in any sector talk about what’s coming next with these takeaways from the travel industry.

Ted Kitterman

Robinhood faces lawsuit over customer comms, how Americans are using social media, and South Africa reacts to bad vaccine news

Also: Offering incentives to employees for vaccinations, Cyberpunk 2077 maker announces cyberattack, what PR pros thought about this year’s Super Bowl ads, and other crucial stories.

Ted Kitterman

GM takes flak for flip flop; Amazon faces union vote, and Telegram rockets to the top in downloads

Also: Reddit makes waves with five-second ad, Sprinklr shares brands that stood out on social, vaccine rollout stumbles on tech mistakes, and more.