A Ragan survey on compensation and culture will enable communicators to see how they fare industrywide. Plus, there are perks for participants.
Also: ‘Sesame Street’ livestreaming 50 years of memories, Black Friday looms on social media and worldwide, PR career advice from a talent expert, and more.
Most organizations are devoting money and other resources to diversity and inclusion training, but that’s where many efforts stop. Some are taking new approaches to shatter glass ceilings.
Also: Marketers puzzle over which tactics yield peak ROI, Hostess debuts Twinkies cereal, and a solo PR practitioner shares a peek behind the curtain.
PR insider Jamie McLaughlin shares what PR agencies and internal teams are looking for in their ideal candidate. Plus, we share top job listings for communications experts on the move.
Also: Is a freelance website a good place to pitch your services? Plus, Dean Foods’ bankruptcy, whether PR pros should work in the office or off-site, and more.
Even if you have a successful agency business, some PR pros are finding new leads and creative outlets on platforms like Fiverr and Upwork that sell a wide range of freelance services.
So many of today’s employees are asked to do so much more in less time and with fewer resources. Add family and societal pressures, and safety valves are vital. Heed this advice.
Some PR pros are apocalyptic in their assessment of the future for communications professionals, but this managing partner stays upbeat amid relentless change.
Don’t sweat the lunatic fringe who complain no matter what you do. Instead, work to inspire and engage the lukewarm lemons—and equip them for peak open-road performance.
Also: A viral Popeyes-themed Halloween costume, Deadspin’s splashy staff exodus, Southwest’s crisis response over alleged bathroom camera, where PR pros get their news, and more.
A thank-you note, crafted by your own hand, delivers meaning beyond its text. Using pen and paper for your writing encourages a freer flow of ideas. Consider these and other benefits.
Also: NCAA buckles on athlete earnings rule, recruiting employees with grant money, a #MeToo version of ‘Baby, It’s Cold Outside,’ and more.
Also: Google changes search algorithm (again), Twitter’s CEO jabs at Zuckerberg, tips for avoiding the social media time suck, and more.
Also, Twitter blames missed earnings on platform bugs, Google claims the crown in quantum computing, the biggest barriers for PR pros, and more.
