Andrea Schwarzbach
Podcast measurement essentials
Mind these tips to track the progress and ROI of your audio program.
The Workplace
Ted Kitterman
Lumina Communications’ Hugh Burnham shares tips for surviving WFH
This communicator and CEO shares how he’s navigating childcare during the pandemic, what he misses most about being in the office and what makes him hopeful for the future.
Phil Gerbyshak
How to create a crisis plan in less than 30 minutes
You should already have a plan in place, but some situations require swift improvisation. Here’s how to whip up an effective plan in record time.
Beki Winchel
Kraft pulls ‘send noodz’ campaign, IKEA asks for old furniture for #BuyBackFriday, and Facebook bans anti-vaccine ads
Also: A majority of execs think organizations need to push DE&I efforts forward, Chris Rock promotes Verizon’s 5G serices, Facebook Messenger gets a redesign, and more.
Ragan Insider Ted Kitterman
Lowe’s new top communicator addresses tech, DE&I and the post-COVID era
Here’s what Ben Boyd, VP of internal and external communications for the home improvement chain starting Oct. 26, sees as the top challenges facing the comms function.
Robby Brumberg
Top priorities for communication pros that merit investment and energy
Experts from Facebook reveal mission-critical messaging tactics that will help communicators excel in today’s turbulent environment.
Ted Kitterman
How Hopelab’s Stacey Manley navigated a new role amid the pandemic
Starting a new job always has its joys and challenges, but the current business landscape is far from normal, especially for communicators.
Ted Kitterman
Report: Social media managers lack clear path to senior leadership roles
The career trajectory of the social media manager—their top challenges, desires and interests—are all explored in this new report from the Institute for Public Relations, Ragan Communications and the University of Florida.
Beki Winchel
Disney reorganizes to focus on streaming, Facebook bans Holocaust denials, and Barbie speaks out about racism
Also: Steak-umm says brands aren’t cool on Twitter, a startup launches an anti-advertising campaign on TikTok, crucial pillars of marketing success, and more.
Beki Winchel
5 ways to unleash your employees’ inner rock stars
Consider these takeaways from the chief communications officer for National DCP, the supply chain for Dunkin’.
Robby Brumberg
Maintaining a connected culture amid extreme apprehension
Learn how to create a digital workplace that unites, encourages and energizes dispersed workers.
Beki Winchel
Microsoft announces permanent hybrid workforce, British Airways’ chief steps down, and how far in to the future PR pros are planning
Also: NFL Network suspends sportswriter for social media ad, crucial SEO tips for success, Oreo shows off LGBTQ+ flag colors with its iconic cookies, and more.
Ted Kitterman
How employee communications technologies are enabling ‘continuous listening’
Dramatically increased interaction on real-time connectivity platforms lets communicators collect vital data on the workforce’s state of mind.
Beki Winchel
Yelp launches alert to stand against racism, JPMorgan Chase commits $30B to advancing racial equality, and Slack launches short-form video feature
Also: ‘Sesame Street’ and HBO Max address racism in an upcoming family special, Chicago pizzeria turns Netflix dis into marketing gold, where execs stand on purpose, and more.
Robby Brumberg
Study: Workplace rivalries offer many positives
Science holds that a bit of friendly competition at work can drive productivity. But how much is too much?
