The Workplace

Ted Kitterman

Penman PR’s Talicia Bosso shares hope for 2021

This Washington, D.C. pro says it’s time to acknowledge we are at our best when facing a challenge.

Ragan Insider | Ted Kitterman

Crucial messaging advice to consider ahead of an unprecedented holiday season

With both customers and employees trying to navigate a resurging pandemic and holiday plans, how should organizations craft messages to keep all stakeholders safe?

Beki Winchel

The Gap deletes post-election tweet, ‘Baby Shark’ becomes most-watched YouTube video, and Snapchat adds follower counts

Also: The New York Times reaches 7 million digital subscribers, Pet Valu to permanently close, Warner Bros. answers backlash over ‘The Witches,’ and more.

Rayna van Beuzekom & Alyssa Gormley

How future communicators are embracing DE&I in PRSSA chapters

Students at the University of Florida and Ohio University shares what DE&I means for their career journeys and how they are to educate themselves and their peers.

Beki Winchel

Twitter and Facebook flag Trump’s election posts, Burger King UK implores consumers to buy McDonald’s, and MeUndies apologizes for ‘Harry Potter’ collection

Also: Disney’s ‘The Mandalorian’ applauded for an inclusive hire, Hasbro debuts ‘Grown Up’ Play-doh, many organizations are still bracing for layoffs, and more.

Ted Kitterman

Lippe Taylor’s Stephanie Smirnov: It’s an ‘extraordinary time’ for communications

This comms pro has seen it all throughout her career in roles with Edelman, L’Oreal and Scholastic. Here’s what she sees next for the industry.

Ted Kitterman

Vokol Group’s Katie Mudd: ‘The greatest gift we can give each other right now is grace’

This PR argues that empathy and compassion are a communicator’s greatest assets heading into the end of 2020.

Beki Winchel

Friendly’s files for bankruptcy, ‘Sesame Street’ celebrates Cookie Monster’s birthday, and 72% of U.S. citizens of voting age use social media

Also: CoxHealth shows off costumes for its NICU residents, Wrangler partners with ‘Rick and Morty’ after in-show mention, Fox TV tweets self-care meme, and more.

Tony Silber

5 ways to tap the power of frontline managers in your communications chain

Workgroup leaders are the connective tissue between your overall strategy and your rank-and-file employees. Three experts describe how they increased the communications effectiveness of their managers.

Laura Borgstede

6 reasons your content marketing program is struggling

It all comes down to strategy, calls to action and an effective measurement program.

Beki Winchel

NHL’s Arizona Coyotes drop draft pick after backlash, Walmart removes guns from shelves due to ‘civil unrest,’ and brands make fun of tone-deaf Kardashian tweet

Also: Carters offers personalized videos from Santa, a Halloween costume encourages voting, 68% of agency executives have altered their offerings during COVID-19, and more.