How Talcott Resolution keeps employees engaged virtually
A look at how it celebrated its anniversary, discussed DE&I issues and capped off the year with a success fair.
A look at how it celebrated its anniversary, discussed DE&I issues and capped off the year with a success fair.
Also: New York’s message on legalizing cannabis centers racial equity, trust in leadership declines, Hasbro’s job opening for TikTok expert goes viral, and more.
Also: Volkswagen’ launches pun-laden electric car campaign with playful pun, Nike responds to bootleg Satan sneakers with lawsuit, businesses drastically reduce political donations, and more.
Lanita Goins shares a trove of insights on how ERGs can help shape more authentic corporate storytelling.
Also: Facebook offers advice for brands on combatting anti-Asian rhetoric, Jeff Bezos orders Amazon social accounts to attack, Journalists share their most trusted sources, and more.
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Also: More tech companies announce partially reopening offices, communicators distance themselves from oil and gas companies, PR pros want more measurement and less staff on agency calls, and more.
How businesses big and small are using cultural moments to drive meaningful social change.
Also: Microsoft reports large increases in email over the past year, Snapchat shares user data on holiday celebrations, readers weigh in on their feelings about flying, and more.
Here’s how PR pros should consider building in contingencies when thinking through their campaigns and crisis strategies.
Consumers say they want companies to act ethically, but not many are willing to alter their purchasing habits — or sacrifice comfort for convenience.
With a mindset centered on service, a PR pro can make the work particularly meaningful, even during difficult times.
Also: Slack instantly removes its ‘DM anyone’ feature, journalists share top reasons for rejecting pitches, Chrissy Teigen leaves Twitter, and more.
Whether it’s sexual harassment, discrimination, workplace wrongdoing, or violence, a highly detailed response plan is essential for every organization, the consultant Erin Folk says.
Also: Facebook shares tips for in-platform fundraising, NYC announces end to remote work for city employees, Goldman Sachs’ CEO responds to internal survey results, and more.