How—and why—truth is at the center of purpose-driven communication
Omnicom’s John O’Brien and David Gallagher share the insights behind their new book “Truth Be Told” in the keynote for AMEC’s 2021 Summit.
Omnicom’s John O’Brien and David Gallagher share the insights behind their new book “Truth Be Told” in the keynote for AMEC’s 2021 Summit.
Also: Giant Food promotes e-commerce Pride campaign, Reuters pauses paywall plans, and TikTok launches incubator for Black creatives.
Also: Costco resumes free samples, Facebook explains ad review process, and airlines ban alcohol sales on flights.
Bill Novelli, cofounder of Porter Novelli and former CEO of AARP, shares five tips for how PR pros can use their work to improve public discourse and encourage civility.
Ragan Training experts deliver insights to help you succeed. Here are some trends and tech recs to help keep you ahead of the curve in communications.
Take these steps to prevent unnecessary backlash due to mindless, tasteless or tacky communication.
Its questionnaire and badge allowed users to show their support for BLM. This has earned OkCupid a win in the Cause-Related Marketing Campaign category of Ragan’s PR Daily Awards.
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In these difficult times, a little love and understanding goes a long way, according to this senior account director.
Also: Hotels.com analyzes your dreams, Instagram offers new metrics, and pregnant CEO rejects doubtful investors.
Also: Big Milk goes over the edge, Amazon responds to alleged hate crime, and Twitter readies subscription service.
The effort is an example of how companies are keen to emphasize compassion and empathy as consumers struggle to maintain balance after more than a year of crisis.
Also: Omaha Steaks encourages gatherings, Twitter relaunches verification program, and CNN regrets ethical lapse.
Carve Communications’ David Barkoe shares his approach to snag a reporter’s attention.
Also: Burger King joins chicken sandwich war, Spotify rolls out automatic transcriptions, and TD Bank launches digital content hub.