In order to prove your value as a communicator in the future, your measurement will have to be more sophisticated and take advantage of these emerging tools.
Also: Verizon creates interactive mobile experience for Metropolitan Museum of Art, 2021’s top video content trends, TV host Al Roker receives COVID-19 vaccine on air, and more.
Also: Google blocks political ads, Grubhub offers Girl Scout cookie delivery, Xbox’s social media team offers gaming recommendations, and more.
Also: CNN to end its Airport Network, Yelp to display COVID-19 feedback, Chipotle aims to hire 15,000 employees, and more.
Also: AWS pulls social media app Parler’s hosting, General Motors launches redesign focused on an electric-driven future, Purcotton apologizes for ad, and more.
Also: PRSA chair says communicators must ‘make a difference,’ how to prepare for travel influencer campaigns in 2021, Axe responds to image from mob attacks, and more.
Also: Facebook rolls out new business page features and design, communicators urge PR and marketing pros to pause content during crisis, how PR agencies are shifting service offerings, and more.
Also: Amazon buys some airplanes, how PR and customer service should work together, how PR pros feel about the new year, and more.
Great customers service in the digital age in complex, difficult and expensive. Don’t let this crucial consumer touchpoint be a stain on your brand’s reputation.
Also: Social media lessons from Stacey Abrams, Fiat and Peugeot announce merger, PR pros share their resolutions, and airports manage through employee COVID-19 diagnoses.
Also: Microsoft gets scooped on planned visual rebrand, how Americans are split over COVID-19, our survey is still taking responses, and we ask PR pros to share their resolutions for 2021.
The end of the year is finally upon us. Here are the most relished and shared stories from our site for 2020.
Many users on Twitter have noted the increased use of some words and phrases that have started to distract from important messages.
The nation’s leading expert on infectious disease has also been a deft and effective communicator, bridging the partisan nature of American society to deliver his messages.
The hotel chain’s chief Arne Sorenson looked right into the camera to deliver his regrets and sympathy for team members affected by the COVID-19 crisis.
