Beki Winchel
6 signs a PR career is right for you
Considering joining the communications industry? If you meet these qualifications, consider what the field has to offer, because you might be a great fit.
PR Industry
Jessica Lawlor
10 books every PR pro should read
Out of the hundreds of books professing unique knowledge of the PR industry, only a handful are truly worth exploring. Here are some titles that warrant a second look.
Tony Silber
Report: The role of communications pros expands dramatically amid relentless global crises
Annual research from Ragan Communications finds more access to the c-suite, stronger relationships with allied departments, and new stature for communicators.
Michelle Garrett
21 influencers share top tips for 2021 digital marketing
How will you grab an online audience this year? Here’s how industry insiders see the game.
Ted Kitterman
6 wordings that are red flags to potential candidates in new hire postings
Phrases like “fast-paced environment” and “like a family” can be a signal that you have a culture problem and could dissuade some applicants from applying.
Rahel Marsie-Hazen
How ‘granfluencers’ are shaking up social media representation and influencer marketing
Don’t count grandma out when it comes to growing your followers. Here’s what the trend means for the PR industry and social media managers.
Logan Trautman
3 social media trends to watch in 2021
Here are the changes to keep your eye on when it comes to social media engagement and outreach in the coming months.
Olga Fleming & Courtney Walker
7 PR trends to follow for 2021
When it comes to content and building community, its essential to emphasize humanity, produce authentic video assets and lean on core values.
PR Daily Staff
PR Daily’s top stories of 2021: Nos. 11-20
It’s the penultimate day of 2021, so we’re sharing the stories that nearly cracked our top 10 for the year. Check out this list of fan favorites.
Laura Hale Brockway
59 phrases to help you set boundaries
Preserve your peace of mind with words that create space between you and the conflicts that are common in the modern workplace.
David Brodie
Is Clubhouse the next big social media platform for brands?
Here’s what communicators should know about the latest social platform and its audio format, as more and more users sign on—and what competitors await.
Julie Wright
5 tips for identifying—and avoiding—cognitive bias during a crisis
When facing the unknown, you might not even know everything you think you know.
Lauren McNutt
5 influencer marketing predictions for 2021
In the coming year, expect micro-influencers to flourish, social causes to drive the conversation and content developers to test out new platforms.
Justin Joffe
CDC offers chart on relaxed mask guidance, influencer marketing budgets increase in 2021, and ‘Insider’ journalist union pushes for measurement reform
Also: Ragan announces acquisition of Communications Week, Epicurious stops promoting beef recipes over environmental concerns, TikTok opens transparency education center, and more.
Beki Winchel
7 relatable and hilarious ‘Onion’ headlines about social media
The satirical publication holds no punches when making fun of news, experiences and trending topics, including digital PR and marketing efforts.
