Ragan Insider Robby Brumberg
Microsoft’s predictions for the future of work
The tech giant foresees an end to the traditional 9-to-5 workday, but there may still be hope—and need—for physical offices.
Media Relations
Beki Winchel
Emmy Awards go virtual, Hearst Magazines staff vote to form union, and more retailers to close for Thanksgiving
Also: Domino’s Australia and New Zealand face backlash for ‘Karen’ campaign, Instagram account calls out brands’ lack of diversity, how marketing budgets are shifting, and more.
Ted Kitterman
Report: How 10 brands succeeded—and failed—to respond to Black Lives Matter
In the wake of George Floyd’s death and a renewed conversation around racial justice in the U.S., the business community has tried to come to terms with its role in fighting systemic racism.
Beki Winchel
Google employees to WFH until July 2021, Target to close for Thanksgiving, and social media channels remove viral video for misinformation
Also: Many consumers won’t feel comfortable traveling for nearly another year, Instagram attempts to lure TikTok creators to its new service, a social media pun, and more.
Ray Day
How to move from communications firefighting to futuring
Stagwell’s Ray Day reflects on his time in the auto industry during the Great Recession of 2008 and how that experience taught him to make bold moves in the face of adversity.
Beki Winchel
McDonald’s to require masks, Everlane addresses claims of racism and toxic culture, and Microsoft teams up with NBA on virtual fan experience
Also: Red Robin maps out consumer decisions, Frito-Lay highlights its offerings in its 2020 Snack Index, O: The Oprah Magazine to stop printing, and more.
Jeff Grappone & Rachel Winer
The importance of digital media during Congress’ summer recess
With the COVID-19 crisis changing so much for lawmakers, PR pros and lobbyists who want to have an impact must embrace digital channels.
Beki Winchel
Hearst president resigns after sexual harassment claims, Twitter to test subscriptions as revenues fall, and Seattle’s NHL team releases the ‘Kraken’
Also: The future of the workplace relies on a culture of meaning, Hotels.com’s robe brings roadtrips to the consumer, Waffle House celebrates National Tequila Day, and more.
Ragan Insider Ted Kitterman
How Mars Petcare used Facebook tools to create a hotline during COVID-19
The pet brand wanted to provide pet owners with reliable information during the pandemic, so it created a hotline with social media tools.
Beki Winchel
NYT acquires ‘Serial’ production company, Nike braces for layoffs, and KFC crocs are coming soon
Also: Hershey tweets visuals highlighting second-quarter results, Starburst celebrates self-care with branded kit, Facebook examines racial bias and more.
Amy Goldberg
How travel brands can fill the social media void
As organizations in the travel and hospitality space adapt to the reality fo the global pandemic, there’s still a way for them to engage on social media platforms, even without user-generated content.
Matheson Sharp
Why your CEO might not be your best messenger
Though it’s important for some messages to come from top leaders, sometimes authenticity requires turning to someone other than your chief executive.
Beki Winchel
Country Time bails out lemonade stands, Headspace offers first Snapchat ‘Mini,’ and KFC prepares for 3D-printed chicken
Also: Bud Light celebrates sports’ return, Red Bull shares a fan’s love, how to organize your crisis response, and more.
Beki Winchel
Uber pledges to double Black leadership, Kroger releases COVID-19 comms ‘blueprint,’ and Trader Joe’s addresses ‘racist packaging’
Also: Home Depot announces mask requirement, Target expands inclusive Halloween costume offerings, back-to-school retail posts have 40% more engagement, and more.
Stephanie Quilligan
How to develop winning virtual roundtables
Just because you can’t gather in person doesn’t mean you can’t bring a group of journalists around a table.
