The media efforts and crisis comms around the big sports event reveal how the pandemic still drives important messages, even if parts of the globe are starting to make a return.
Despite the ongoing pandemic, the organization is finding media coverage wins and forging stronger connections with its customers.
Also: McDonald’s makes National French Fry Day about its fans, Biden requires internet providers to offer transparency with infographics, and reporters share on-air tips.
Europe is on the brink of announcing bold new climate policies—and one public affairs expert argues the next few weeks will produce must-watch news for U.S. businesses, too.
Also: Juvenile and BLK rework hit single to ‘Vax That Thang Up’, Four Seasons Total Landscaping hosts punk rock show, and Google responds to antitrust lawsuit.
Lisa Camooso Miller interviews media pros for her podcast, The Friday Reporter, getting a behind-the-curtain peek at their work and how PR pros can offer them what they need.
Spectacular stories often lie just beneath the surface. Uncovering those gems requires a bit of prodding and strategic digging; here’s how to master this invaluable skill.
Also: Adidas creates ‘swimmable’ billboard, YouTube tests comment moderation features, and Amtrak introduces sustainable trains.
Also: Airheads candy jumps into chicken sandwich war, TikTok introduces longer videos, and FTC bans employees from public appearances.
Following its long history of dog-friendly service, the brewer is bringing its love of man’s best friend to the internet for a summer contest and giveaway.
Also: Budweiser buys free beer for July 4, NYC tells residents to power down during heatwave, and Miami Beach cancels fireworks.
Also: Facebook launches newsletter platform, NYC election board tweets apology, and JP Morgan invests in ESG.
Also: Dominos partners with DraftKings, Google adds context to search, and Toyota responds to donation scandal.
Also: W Hotel launches Pride book club, Honda announces electric SUV, and SiriusXM responds to DE&I report card.
Experts on a recent panel for Ragan’s Crisis Communications Virtual Conference talked about what advanced monitoring looks like in the post-COVID era.
