Also: Facebook shares tips for in-platform fundraising, NYC announces end to remote work for city employees, Goldman Sachs’ CEO responds to internal survey results, and more.
T.J. Barber with BET Networks shares her tips on telling a compelling story with strong visuals and videos.
Also: CDC relaxes physical distancing measures for schools, TikTok ‘aggressively banned’ violent videos in Myanmar, PR pros crave agencies with global reach, and more.
The wisdom and experience of tenured PR pros shouldn’t be discarded lightly. One PR leader offers tips on fighting back and showing value regardless of the generation to which you belong.
Also: Goldman Sachs employees conduct internal survey on burnout, NASA and SpaceX demonstrate collaboartion, Hootsuite’s cheat sheet for social media image sizes, and more.
As organizations face ongoing chaos from the global pandemic and hot-button political strife, the comms role must help bring the right people to together to solve today’s challenges.
Also: Brands promote purpose initiatives on St. Paddy’s Day, creative comms weigh in on the necessity of a kickoff meeting, Walmart to offer digital vaccination records, and more.
Also: Nursing home chain responds to lawsuit, IPR releases research framework, California pushes for transparency on data collection, Twitter launches its first ‘Brand Bracket,’ and more.
The digital transformation of the past 12 months has brought 10 years’ worth of innovation, but we aren’t all connecting to the network with VR headsets just yet.
Also: Google’s messaging fails to convince data-collection critics, 86% of PR teams to bring in outside creative help in 2021, DC Comics bars its artists from producing NFTs, and more.
Also: Chris Harrison won’t return to host ‘The Bachelorette,’ PR pros focus on the wrong metrics for measurement, Bitcoin value reaches an all-time high, Netflix tests an end to shared passwords, and more.
Communicators might not look to sell collectible versions of their tweets, but the opportunity to create one-of-a-kind brand swag shouldn’t be overlooked.
Also: YouTube removed more than 30,000 videos with COVID-19 vaccine misinformation, Facebook tests video and ‘Stories’ ads, Society of Editors’ exec resigns, and more.
Also: Target and CVS partner on vaccine distribution, Twitter aims to launch ‘Spaces’ in April, 58% of creative teams have larger workloads, and more.
As clients reevaluate plans due to the ongoing pandemic, here are some ideas on how to continue to reach important audiences, minimize waste and improve morale for brand-side PR pros.
