Ted Kitterman
Penman PR’s Talicia Bosso shares hope for 2021
This Washington, D.C. pro says it’s time to acknowledge we are at our best when facing a challenge.
Leadership Communications
Ragan Insider Ted Kitterman
Crucial messaging advice to consider ahead of an unprecedented holiday season
With both customers and employees trying to navigate a resurging pandemic and holiday plans, how should organizations craft messages to keep all stakeholders safe?
Beki Winchel
The Gap deletes post-election tweet, ‘Baby Shark’ becomes most-watched YouTube video, and Snapchat adds follower counts
Also: The New York Times reaches 7 million digital subscribers, Pet Valu to permanently close, Warner Bros. answers backlash over ‘The Witches,’ and more.
Meghan Madhavan
Turning a negative perception issue into an opportunity
How the Entertainment Software Association’s “Game Generation” campaign helped the gaming industry shift the public narrative around video games.
Ted Kitterman
Report: Employees want to hear from leaders as election remains undecided
Though staffers find it inappropriate for employers to endorse a specific candidate, they think a message of empathy is crucial.
Beki Winchel
Twitter and Facebook flag Trump’s election posts, Burger King UK implores consumers to buy McDonald’s, and MeUndies apologizes for ‘Harry Potter’ collection
Also: Disney’s ‘The Mandalorian’ applauded for an inclusive hire, Hasbro debuts ‘Grown Up’ Play-doh, many organizations are still bracing for layoffs, and more.
Ted Kitterman
Lippe Taylor’s Stephanie Smirnov: It’s an ‘extraordinary time’ for communications
This comms pro has seen it all throughout her career in roles with Edelman, L’Oreal and Scholastic. Here’s what she sees next for the industry.
Kim Clark
6 ways your organization can transcend politics and help get out the vote
Ahead of an historic presidential election—and amid deep national division—how should your organization engage employees?
Tony Silber
5 ways to tap the power of frontline managers in your communications chain
Workgroup leaders are the connective tissue between your overall strategy and your rank-and-file employees. Three experts describe how they increased the communications effectiveness of their managers.
Beki Winchel
NHL’s Arizona Coyotes drop draft pick after backlash, Walmart removes guns from shelves due to ‘civil unrest,’ and brands make fun of tone-deaf Kardashian tweet
Also: Carters offers personalized videos from Santa, a Halloween costume encourages voting, 68% of agency executives have altered their offerings during COVID-19, and more.
Tony Silber
Ragan survey: Brand storytelling increases in importance
And communicators are doing a lot more of it, too.
Debra Sobel
5 ways to get purposeful communication right during the COVID crisis
It’s never been more important to show that your organization stands for more than the bottom line.
Ted Kitterman
CMW Media’s Kyle Porter shares tips for navigating the current comms landscape
His main message to everyone for the remainder of the year: ‘Just hold on.’
William Comcowich
How to pursue and prioritize mentoring amid COVID-19
As we remain holed up at home, now is the perfect time to invest in someone else. Here’s how to help boost a colleague’s career— and enhance your own.
Ted Kitterman
How the PR Office’s Shimon Cohen takes the pandemic one month at a time
This PR leader agrees that the amount of time spent on Zoom has been the biggest change to adapt to during COVID-19. As for the future? He advises taking things slow.
