Credit Suisse defends dealings with criminal clientele, American audiences stick with the union and McDonald’s fights activist investor on animal welfare
Also: TikTok stars make more than top CEOs and more.
Also: TikTok stars make more than top CEOs and more.
Also: Mozilla Firefox partners with Disney ahead of new movie and more.
The CCO for American Airlines shares lessons learned about how to set your team up for success as a comms leader.
Also: Virgin Galactic announces public sales of tickets to space and more.
Also: Topo Chico wants to send your ex a cactus for V-Day, adidas’ new sports bra campaign goes topless on Twitter and more.
To get results, PR pros must understand that the only path to relevance is through purpose and clear brand values.
Also: how Panera’s trying to ‘put a ring on it’ the day after Valentine’s Day, a new survey for social media pros and more.
Also: American Heart Association launches Black History Month campaign, Delta asks for federal action on violent passengers, and more.
Staffbase’s internal comms master class will provide a comprehensive guide to implementing a successful comms strategy.
In the fast-paced world of PR, it’s easy to push “internal” responsibilities to the backburner, but that’s a huge mistake.
The boardroom could benefit from the fresh alpine air—and the many lessons embedded in the popular winter sport.
Also: McDonald’s adds fan ‘meal hacks’ to menu, Adobe releases first deepfake detection protocols, and more.
Exercise offers a multitude of wellness and productivity benefits, but the sedentary nature of modern work tends to thwart healthy habits. Follow this guidance to get employees moving in the right direction.
Dvon Williams shared books to read, lessons in leadership and advice for the future as this comms pro enters a leadership role with one of the most recognizable charitable groups in the US.
Also: Brands respond to Elon Musk’s Dogecoin tweet, a new survey for social media pros and more.