Also: Amazon responds to warehouse union vote, journalists call out Insider’s methods for measuring story performance, study finds Facebook ads may still violate labor laws, and more.
Quarterly reports are a treasure trove of information for communicators and PR pros. Here’s how to find the data you need when analyzing the numbers.
Top communicators from Methodist Le Bonheur Health, Con Edison, CBRE and Bristol-Meyers Squibb share how they are thinking about leadership and gender in the months ahead.
Also: Sean Diddy Combs calls out GM’s investment in Black-owned media companies, Google adds testing capabilities for video ads, comms pros analyze COVID-19’s impact in PR, and more.
While many writers avoid math at all costs, an ability to parse the data is a crucial storytelling skillset.
Julie Spencer Washington shares how the health care giant is dispelling misinformation and changing minds through uplifting, targeted messaging.
A PR pro shares insights on the tactics that bolster these crucial connections for agency-side pros, and how to develop long-term affinity for one another.
Research has found a pay gap between Black and white influencers. Here are some of the trends PR pros can follow to support influencers of color when building digital campaigns.
Also: Tesla pushes back on labor law violations over Musk Tweet, Delta shares messaging around canceled flights, and more.
With fraudsters creating fake accounts and causing other messaging mayhem that can harm consumer trust and brand reputation, here’s how to defend against digital grifters.
Looking for an elevated frame for our current health crisis? Here are some examples of great writers tackling the human issues around disease and loss.
Also: Feds require Johnson & Johnson to oversee vaccine production at partner facility, Instagram shares tips for influencer marketing, LinkedIn releases guide to crafting thought leadership content, and more.
Also: Washington Nationals issue statement on positive COVID-19 cases, Facebook gives users more control over news feeds, journalists share thoughts on what makes a story sharable, and more.
Also: New York’s message on legalizing cannabis centers racial equity, trust in leadership declines, Hasbro’s job opening for TikTok expert goes viral, and more.
Also: Volkswagen’ launches pun-laden electric car campaign with playful pun, Nike responds to bootleg Satan sneakers with lawsuit, businesses drastically reduce political donations, and more.
