Ragan Insider Ted Kitterman
Crucial crisis plan elements, how leaders can stay positive, the secret to sustaining remote work, and more
Here’s a roundup of the week’s crisis communication news for communicators.
Internal Communications
Ragan Insider Beki Winchel
Uber lays off 3,700 employees, Frontier Airlines’ social distancing fee provokes anger, and Kraft Heinz Canada offers ketchup puzzles
Also: One-quarter of consumers think there’s too many COVID-19 messages in ads, Spotify tests video podcasts, lessons from GE’s failed media relations response, and more.
Ragan Insider Kari Hernandez
How to quickly pivot communication priorities—without losing your way
Overhaul planned content to avoid tone-deaf gaffes, invest in digital events, and rejigger your media relations strategy to dovetail with our current state of affairs.
Ragan Insider Beki Winchel
Facebook joins #GivingTuesdayNow push, brands celebrate Cinco de Mayo virtually, and Salesforce helps organizations return to work
Also: Popeyes seeks musicians to perform its jingle, Natural Light offers a virtual commencement ceremony, top social media platforms for marketers, and more.
Ragan Insider William Comcowich
How communicators can infuse empathy into layoff or furlough announcements
You can save your company’s reputation by helping execs craft compassionate messaging—and by advocating for affected colleagues.
Ragan Insider Ted Kitterman
Return to work plans, HR risks to weigh, crisis lessons from Parenthood, and more
Here’s a roundup of the week’s crisis communication news for communicators.
Ragan Insider Beki Winchel
Amazon, Instacart and other essential workers strike, Disney offers branded face masks, and Deloitte shares crisis recovery tips
Also: Communicators shine in an ROI musical, Reddit puts the brakes on group chat feature, join our Twitter #RaganChat with special guest from OKCupid, and more.
Ragan Insider Beki Winchel
YouTube rolls out ‘fact check’ feature, Twitter users want brand content, and TripAdvisor lays off 25% of workforce
Also: Apple Maps shows COVID-19 testing sites, AMC Theaters bans Universal films, Google entertains with past Doodles, and more.
Ragan Insider Robby Brumberg
How to communicate with purposeful precision during COVID-19
Employees are eager for clear and consistent information regarding the pandemic’s effect on the business. Follow this guidance to keep your team uplifted, informed and engaged.
Ragan Insider Rob Reinalda
As public trust ebbs, workers turn to employers for info and assurances
Edelman SVP Jonathan Jordan taps polling data to explain how communicators can deliver reality to fact-starved internal and external audiences—and look toward the ‘next normal.’
Ragan Insider Amy Littleton
4 messaging keys for communicators navigating the coronavirus
Reaching out to internal and external audiences amid any crisis can be fraught with potential hazards—and especially now, with the stakes sky high. Prioritize these elements for success.
Ragan Insider Ted Kitterman
Levi’s COVID-19 response, metrics to watch during the crisis, and why it’s time to consider TikTok
Here’s a roundup of the week’s crisis communication news for communicators.
Ragan Insider Ted Kitterman
Report: Only 10% have extensive plans for a return to work
In a new survey from Peppercomm and the Institute for Public Relations, only a few leaders are fully prepared for a post-COVID recovery. Communicators play an essential role.
Ragan Insider Ivy Cohen
How to offer ‘greater good’ in your COVID-19 communications
With many organizations looking to offer help to their communities, it’s crucial to communicate these efforts in a way that feels authentic and thoughtful.
Ragan Insider Bryant Hilton
Adjust your expectations of remote workers to become an accountable leader
How are you providing an example for employees during the current crisis? Here are two tips to improve your internal communications.
