Nikki Little
Why the future of communications is integrated
For communicators who are out to prove their impact on the bottom line, being able to work in concert across multiple channels is a crucial ability.
Executive Communication
Beki Winchel
Planters gets mixed reactions over ‘Peanut Jr.,’ Twitter unrolls feature to limit replies, and Kroger to launch online marketplace
Also: Joe Biden and Kamala Harris use storytelling to announce partnership, Dr. Pepper announces shortage, Fox News prepares to go international, and more.
Russell Working
Workplace wellness in the new environment
Five techniques communicators recommend to cultivate mental and emotional resilience in the midst of the ongoing pandemic.
Beki Winchel
Epic reverses course on ‘return to work’ plan, WarnerMedia lays off 600 employees, and Gillette Venus offers inclusive Animal Crossing options
Also: Chipotle partners with Tony Hawk to offer burittos and video game access, how most consumers research brands before buying, ‘Black-ish’ airs once-rejected episode, and more.
Roula Amire
Arch Mortgage CEO uses instant messenger to chat with employees twice weekly
“Message with Michael” began in May in an effort to engage a workforce who’ve largely been working from home since March.
Motti Peer
How PR pros can lead the conversation during COVID-19
With the right message, the industry is poised to offer more value to audiences and clients than ever.
Beki Winchel
Twitter tests ‘Quotes’ metric, Capital One fined $80M for data breach, and WarnerMedia execs leave in realignment
Also: Krispy Kreme offers free doughnuts to educators, 80% of B2B decision-makers say COVID-19 business shifts will remain, Waffle House wisdom, and more.
Beki Winchel
Bon Appétit journalists quit YouTube series, Facebook employees to WFH until July 2021, and Hasbro pulls Trolls World Tour doll
Also: Course Hero’s contest embraces the future, how video content and D&I efforts can affect your bottom line, Miller Lite adjusts to ‘International Beer Day,’ and more.
Stephanie Scotti
4 keys to deliver a TEDx-worthy presentation
COVID-19 has derailed many events and in-person meetings, but these principles of oration, persuasion and connection apply to all formats.
Ted Kitterman
Michael Monahan shares how Moxē has returned to the office
The CEO shares tips for going back to the workplace and tools that have been essential for helping his team through the COVID-19 crisis.
Malin Teles
4 reasons why your internal strategy should drive and dictate external efforts
If you say one thing and do another, you’ll quickly lose credibility. Here’s why your internal messaging should shape, influence and animate all your communication.
Ragan Insider Robby Brumberg
Why employee preparedness is essential for engagement
Morale suffers when workers feel left in the dark, neglected or ill-equipped to tackle what lies ahead. Here’s how to keep your team feeling confident and hopeful for the future.
Beki Winchel
Audi pulls ‘insensitive’ ad, Disney+ to release ‘Mulan’ and Instagram rolls out ‘Reels’
Also: Publicis Groupe axes exec for controversial COVID-19 comments, Walmart debuts drive-in movie nights, how you can restart your marketing during the pandemic, and more.
Ted Kitterman
How Rokk Solutions’ Rodell Mollineau sees the future of PR
The co-founder and partner of Rokk Solutions in Washington, D.C. shares his view of the future of the industry and navigating the current crisis.
Katie Delahaye Paine
Evaluating DE&I? You’re probably doing it wrong
What are the numbers that your organization should be tracking to show movement on key DE&I initiatives? Here’s how you should measure this important part of your organization.
