3 ways to keep employees connected during a crisis
Learn how USAA has kept its workforce united and inspired as the pandemic unfolded.
Learn how USAA has kept its workforce united and inspired as the pandemic unfolded.
Here’s what the research suggests consumers want to hear from brands on the issues of racial injustice, police relations and more.
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Also: Google Maps offers alerts for mass transit users, Google Meet’s new noise-canceling features, how consumers feel about brand messages on racial justice, and other topics.
These conversations can be tricky, emotionally charged and perilous for organizations, but ignoring them can have dire consequences. One agency is trying to make a difference.
The PR agency is reimagining this important step of career development as many offices around the country remain locked down or minimally staffed amid the pandemic.
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For business leaders, communicators and brand managers, making space for disenfranchised voices without disappearing or making tone-deaf gaffes requires careful listening.
During these difficult times, its more important than ever to highlight and share accurate, relevant messages. Here are some tips to help fight the chaos.
Learn what matters in the ‘new normal’ and why frequent pulse surveys are key. You can’t succeed without engaged employees, so ‘test, test, and test some more.’
At Wheaton College in suburban Chicago, the brand journalism team pivoted its storytelling to connect alumni and administrators, students and faculty, and the community at large.
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Communicators should bear in mind key cultural differences and adapt their crisis messages accordingly to engage a worldwide workforce. And speakers, watch your speed and diction.
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So says Carmen Collins, social media leader at Cisco.