Jarrod Walpert
8 tips for mastering the ‘Zoomstorm’
Creative collaboration can still take place on video chat, if you follow a few simple steps.
Crisis Communications
Beki Winchel
Google says it won’t sell ads that track users’ website visits, Alamo Drafthouse files for bankruptcy, and Golden Globe Awards viewership dropped 62%
Also: Sinclair Broadcast Group to lay off nearly 600 employees, Chipotle and e.l.f. Cosmetics partner on product line, the best phrases for PR pros to hear, and more.
Ragan Insider Ted Kitterman
Are American audiences ready for sophisticated messages about gender?
As marketers try to catch up to the latest science around gender identity and update products for modern consumers, they must take care to bring their audiences along for the ride.
Jessica Nunez
Arctic winds offer a Texas-sized lesson in crisis communications
An agency leader reflects on the takeaways from the crisis that left thousands of Texans without power as cold temperatures shut down power plants and compromised water treatment facilities.
Nicole Franco
3 common #PRFails that journalists want you to stop right away
This free advice from the Twitter accounts of media pros is crucial advice for finding earned media success in the coming year.
Beki Winchel
Experts criticize Cuomo’s apology, Amazon tweaks logo after comparisons to Hitler, and Twitter opens ‘Spaces’ to Android users
Also: Mental Health America’s recent report highlights high employee burnout and stress, Reese’s introduces all-peanut butter cups, Facebook tests ‘Bars’ app, and more.
Evan Nierman
Clubhouse provides a fresh new venue for social media meltdowns
With a new social media platform comes opportunity—and also risk.
David Murray
What communicators know, and what they must teach
What I learned from Larry Ragan and a thousand other communicators is what I hope to teach the world.
Ragan Insider Ted Kitterman
How PR pros see 2021 as a year of opportunity for DE&I
For communicators looking to push for change on inclusion and equity, here’s why the experts argue that attention must be turned inward.
Beki Winchel
Twitter to flag misleading COVID-19 vaccine content, Instagram launches ‘Live Rooms,’ and Volvo pledges to go fully electric by 2030
Also: Six Dr. Seuss titles will no longer be published due to racist imagery, brand managers ramp up content for Women’s History Month, 66% of marketers are boosting online lead-gen budgets, and more.
Mary Olson-Menzel & Mel Shahbazian
How to turn virtual teams into real communities
For leaders of remote employees, it’s crucial to take extra steps to build connections over a variety of channels.
Beki Winchel
Minneapolis cancels plans to use social media influencers ahead of George Floyd trial, brands tweet for Golden Globes, and 77% of ‘outperforming’ CEOs say workplace wellness is crucial
Also: Arby’s takes aim at McDonald’s with new fish sandwich, Brazo Electric Power files for bankruptcy, Apple and Target team up to attract more consumers, and more.
Brian Pittman
3 tips for comms to handle constant change
Here’s how to help employees cope amid constant change. Insights courtesy of Diana Peltier, who’ll share more in our March 9 “New Change Communications Strategies for 2021” workshop.
John Hall
10 tips to cultivate happier, healthier habits
Reduce your screen time, up your exercise, and find your ‘ice cream.’
Beki Winchel
Twitter to launch subscription service, Hasbro rebrands ‘Potato Head’ for gender inclusivity, and Andrew Cuomo seeks PR help
Also: An interactive map of ‘The Office’ to help ease WFH woes, Oreo racks up mentions after standing for transgender people, Best Buy lays off 5,000 employees, and more.
