How to measure the impact of communications during COVID-19
Many organizations have overhauled their master plans for outreach and engagement because of the crisis. If you have done so, how can you gauge your recent efforts’ success? We can help.
Many organizations have overhauled their master plans for outreach and engagement because of the crisis. If you have done so, how can you gauge your recent efforts’ success? We can help.
In a profoundly different work environment, new grads will have to find new ways to offer value to an industry looking for new solutions.
The current crisis poses many challenges that are a perfect match for a PR pro’s skillset. Here are some ideas for tackling problems for clients—or for your own organization.
Reaching out to internal and external audiences amid any crisis can be fraught with potential hazards—and especially now, with the stakes sky high. Prioritize these elements for success.
Also: Museums show off their sassiest objects on Twitter, workout wear company offers free masks, why PR pros should embrace digital skills, and more.
Despite the disruption of the coronavirus, employers must take care to show internal investment and strive to become highly reputable to attract top talent.
COVID-19 has imposed on PR pros a retreat of sorts, and with many clients dormant, an opportunity arises for recalibrating and refreshing extant skills and cultivating new processes.
Here’s a roundup of the week’s crisis communication news for communicators.
Here are some tips for improving your virtual presentations during the coronavirus pandemic.
If part of your team who can’t do their normal tasks during the COVID-19 lockdown, here are some ways to still put these resources to use.
Also: Email is the preferred channel to communicate with employees during the pandemic, Wendy’s offers free nuggets, takeaways from the Ragan community, and more.
Many communicators say they are getting newfound respect in their organizations, but the crisis is also adding to heavy workloads and complicating workflows with remote collaboration.
Here’s how one agency pro suggests approaching the realities facing PR amid COVID-19. Be aware of time zones, and ditch the burrito and Def Leppard T-shirt during videoconferences.
In a new survey from Peppercomm and the Institute for Public Relations, only a few leaders are fully prepared for a post-COVID recovery. Communicators play an essential role.
Brush up on insights from last week’s Twitter chat—and join us again every Tuesday at 3 p.m. Eastern time.