Also: Google explains how YouTube content gets promoted and more, UPS Dogs showcase the power of online communities, consumers say trusting brands is paramount, and more.
One by-product of the COVID-19 pandemic is the introduction of a vocabulary pertaining to the disease.
Also: Amazon announces Climate Pledge Arena, Chuck E. Cheese parent files for bankruptcy, the COVID-19 messages that resonate with consumers, and more.
When will audiences tune out from sheer exhaustion? Here’s how one PR pro sees the journey for media coverage of the historic pandemic.
Also: How not to respond to a rejected media request, Facebook Live viewership increased 50% since January, adopting social justice initiatives, and more.
The global managing director for the leading resource for measuring communications shares her best measurement, management and martini advice.
Communicators and PR pros must be ready to offer solutions that help clients reframe expectations for the future.
Nebraska Medicine’s communications director shares why effective crisis messaging involves employees across your organization—and how you can prepare for action.
As the pandemic endures, follow this guidance on how to keep your messaging, strategy and team afloat amid unchartered waters.
This comms exec shares advice for climbing the career ladder remotely—and managing a heavy workload while caring for young children.
The COVID-19 crisis is going to change how business is done—but how profound will the changes be? One pro argues it’s time to change the office floorplan for good.
Right now, clarity is king. Prioritize robust, consistent communication, and take time to tailor and target pieces for your specific employees.
We asked our community of vendors and agencies how they see the future of the PR world after COVID-19. Here’s what they predict.
Here’s a roundup of the week’s crisis communication news for communicators.
Whether it’s engaging with employees throughout layoffs or preparing for and responding to reporters’ and consumers’ requests, plan your messages stage by stage.
