Brian Pittman
3 ways to add creativity to your writing
A published poet shares secrets for how to breathe new life into writing projects.
Content Marketing
Justin Joffe
Hertz responds to viral customer complaint, how PR pros report metrics to leadership, and Hulu pulls Astroworld documentary after backlash
Also: Toyota launches “Bookstore” holiday campaign, Ragan’s 2022 benchmark survey, Square rebrands as Block, and more.
Justin Joffe
The most valued skill for comms leaders, Capitol One’s message on overdraft fees centers inclusion, and CNN suspends Chris Cuomo
Also: Planters launches holiday ‘nutstalgia’ campaign, Biden administration holds listening sessions about data privacy, and more.
Andrea Lindsley
How brand managers can reach holiday audiences with cooking recipes
Your organization likely has some great stories to tell—and recipes to share—that will have readers coming back for seconds.
Brendan Gannon
RetailMeNot’s revamped blog increases site traffic by 55%, attracts new audiences
The team worked across departments to create a program that increased revenue and traffic. Its efforts won first place in the Blog category of PR Daily’s 2020 Content Marketing Awards.
Justin Joffe
Twitter CEO Jack Dorsey explains his departure, how companies can show empathy, and Lush cosmetics shuts down social media accounts
Also: TikTok launches #GivingSzn initiative for Giving Tuesday, Nissan unveils electric vehicle expansion plans, and more.
Justin Joffe
Vaccine makers share strategy for Omicron variant, what communicators are measuring in 2022, and Best Buy touts employee safety
Also: Goodwill refreshes online auction site for Cyber Monday, Meta delays end-to-end encryption plans, and more.
Brian Pittman
5 content marketing hacks for busy writers
Are you struggling to pump out plenty of quality content? Here are some content marketing secrets to help you punch out projects without fading.
Brendan Gannon
JLL’s multi-channel campaign around return to the workplace garners reach of 48 million
It offered used numerous media to deliver beneficial content to companies, and its campaign has won the B2B Services Campaign category of PR Daily’s 2020 Content Marketing Awards.
Justin Joffe
Walmart launches Twitter live shopping series, social media pros prove their worth in 2021, and Facebook defends hate speech policies
Also: Uber and Albertsons launch Thanksgiving food drive, Popeyes stumbles explaining American biscuits to UK customers, and more.
Brian Pittman
3 SEO writing tips to improve content
Are you—and your content—running out of steam? Here are several SEO-friendly tips to help you revitalize your content creation and reach.
Justin Joffe
Airlines share holiday travel operation plans, American teens prefer TikTok to Instagram, and Time’s Up publishes transparency report
Also: Cracker Barrel embraces nostalgia for Thanksgiving parade float, Macy’s debates spinning off e-commerce business, and more.
Justin Joffe
CVS to close 900 stores, CEOs share concern about hybrid remote work, and Ford’s semiconductor partnership aims to solve bottleneck
Also: Plumbing service Roto-Rooter shares a cautionary message for Thanksgiving, Meta offers advertisers control over placement, and more.
Ted Kitterman
Activision employees stage fresh walkout, business travelers accept ‘new normal,’ and Apple makes DIY repairs easier
Also: McDonald’s celebrates 50th anniversary of the Egg McMuffin, Disney’s Steamboat Willie has a 92nd birthday, Netflix shares viewership numbers for the first time, and more.
Justin Joffe
USPS promises reliable holiday deliveries, shoppers plan to avoid Black Friday crowds, and Twitter reacts to McDonald’s Mariah Carey partnership
Also: Reynolds Wrap shares hot dog-inspired turkey recipes, Boeing takes responsibility for Ethiopia crash, and more.
