Report: 69% of PR pros pitch 100 journalists or fewer at a time
Data also shows that the more junior your job title, the more likely it is your will have a smaller number of media contacts for an individual pitch.
Data also shows that the more junior your job title, the more likely it is your will have a smaller number of media contacts for an individual pitch.
Learn how Howard Mortman builds trust with reporters by staying honest, approachable and respectful of their journalistic boundaries.
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The conversation with Ragan CEO Diane Schwartz comes ahead of Communications Week 2021 where we will be discussing transformation of the industry and PR/comms role.
The chief marketing and communications officer for SoundExchange shares how she sees the role of the communicator changing, and what makes her excited for the future of the industry.
The agency leader and co-chair for Communications Week 2021 shares her insights on the future of communications and how the role of the communicator is being transformed.
Stephanie Sweet, vice president of PR and marketing communications for Robert Half, shares data on why workers are leaving their posts and what employers can do to keep them.
The communicators behind 9/11 Day—a national day of service honoring the victims of the deadly attack in 2001—look back on two decades of making a difference.
The linking of profit and purpose was born out of BlackRock’s impact investing model, but its former CIO for Sustainable Investing says the impact is up for debate.