Buzzfeed drops ad contract with GOP over Trump
The publisher’s chief executive likened spots for the presumptive nominee to cigarette ads, calling both ‘hazardous to our health.’
On Monday, the publisher announced that it had terminated its purportedly $1.3 million advertising deal with the Republican National Committee, refusing to run ads for Trump.
Its social media team tweeted a link explaining the decision:
Here’s Why We Terminated Our Ad Deal With The Republican Party Over Trump https://t.co/Xv5PzgZArt
— BuzzFeed (@BuzzFeed) June 6, 2016
The explanation includes a letter to employees from the publisher’s chief executive, Jonah Peretti. In it, he likens Trump ads to cigarette advertising, calling both “hazardous to our health”:
Hello BuzzFeeders,
I wanted to share with you a business decision we have made regarding the Trump for President campaign and why we made it.
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