Daily ScoopSherri Kolade
Takeaways from TikTok’s congressional hearing, Amazon high fives customers and more
Plus: Airbnb is social media fodder again
Search Results (paving the way)
Ragan Insider Ted Kitterman
Diversity officers aren’t always so diverse
According to research from Weber Shandwick and others, the position of chief diversity officer is more likely to be filled by a white male than by a member of an underrepresented demographic.
Ragan Insider Michael Maslansky
20 ways to say you’re sorry—and when to use them
An apology is an important tool for crisis communicators these days. See this guide for a comprehensive lists of apology types and scenarios where they are appropriate.
Ragan Insider Christopher Penn
A simple way to boost your marketing and PR efforts
In 2014, you should ‘tap’ into this easy means of opening communication, fostering collaboration, and cultivating new ideas.
Ragan Insider John Cowan
Ray Bradbury, influential writer, found a way to ‘live forever’
The popular author died Wednesday at age 91, but through his work found a way to transcend death—as he had hoped as a child.
Daily ScoopSherri Kolade
The Daily Scoop: ‘Wheel of Fortune’ learned from ‘Jeopardy’ missteps with host announcement
Plus: Edelman cuts workforce by 4%, Shein factory tour goes left.
Daily ScoopSherri Kolade
The Daily Scoop: The risk and benefit of brands using AI is closer than you think
Plus: More news you can use today.
Crisis CommunicationsJessica Nunez
Arctic winds offer a Texas-sized lesson in crisis communications
An agency leader reflects on the takeaways from the crisis that left thousands of Texans without power as cold temperatures shut down power plants and compromised water treatment facilities.
Daily ScoopBeki Winchel
Twitter to flag misleading COVID-19 vaccine content, Instagram launches ‘Live Rooms,’ and Volvo pledges to go fully electric by 2030
Also: Six Dr. Seuss titles will no longer be published due to racist imagery, brand managers ramp up content for Women’s History Month, 66% of marketers are boosting online lead-gen budgets, and more.
Daily ScoopBeki Winchel
Taco Bell focuses on ‘to go’ design, Instagram adds ‘Suggested Posts,’ and Chipotle shares rice recipe on TikTok
Also: The MTA highlights its COVID-19 messaging on Twitter, General Mills offers Cinnamon Toast Crunch ‘dust,’ how D&I success relies on internal alignment, and more.
Ragan Insider Beki Winchel
Free remote tools to ease COVID-19 fears, chief D&I officers skew white, and PR pros say proving ROI takes time
Also: Crocs teams up with Peeps for themed footwear, Flybe’s collapse strands customers, Twitter testing ‘fleets,’ and other stories.
Ragan Insider Mary E. Miles
Angling for an industry award? Follow the lead of Oscar nominees
Beyond sharing your special campaign’s metrics, point up its personal impact—ideally with the help of a big-name influencer. After all, a nod from Barbra Streisand wouldn’t hurt, would it?
Ragan Insider Melanie Anne Filipp
Reimagining PR ‘rules’ to keep pace with the times
Common tenets about measurement, ‘bridging’ tactics, and never ever going ‘off the record’ might not offer the best guidance for today’s communicators. Here’s a fresh perspective.
Ragan Insider Kathi Kruse
5 attitudes that say your organization’s not ready for all-out social media
Is your social marketing spinning its wheels? The real trouble may be in your attitude or the attitude of your organization to a full social commitment. Here are warning signs.
Ragan Insider Caroline Khalili
Why more PR women must speak up
To mark International Women’s Day, this communicator says gender expectations can affect career opportunities. Here’s how to propel yourself along your path.
