6 ways PR pros can use conferences to accelerate their careers
Industry events can be packed with knowledge and networking opportunities that can boost any communicator’s skills and opportunities. Here’s how to make the most of your time.
By the end of the week, you’ve mingled with businesspeople, attended meetings and happy hours and walked past what seems like a million booths.
Although conferences are intimidating, it’s easy to have a positive attitude about them if you take care of business and take care of yourself. Planning, scheduling and communicating are essential to a successful conference experience, yet we tend to forget about the human needs that have an important impact on professional success.
This can be a tough balance, but the following tips will lead to a conference experience that you’ll want to write home about.
1. Establish goals. Add space in your conference timeline by planning out your goals beforehand. Think about why your organization chose to participate in the conference. Are you looking to partner with other companies? Are you scoping out your organization’s competition? Are you developing your employees’ skills? Conferences offer opportunities that go far beyond finding out about new products and reconnecting with old associates. Establish your goals, and remember them with every interaction you make.
Become a Ragan Insider member to read this article and all other archived content.
Sign up today
Already a member? Log in here.
Learn more about Ragan Insider.
