4 messaging lessons from the Rockettes

What do high kicks and content marketing have in common?

They are both masterfully executed by The Radio City Rockettes. While most of us can’t duplicate the stellar quality of those dance moves, we can emulate their content marketing performance.

Here’s what the Rockettes get right:

1. Blogs that leap off the page

The Rockettes’ blog posts speak directly to their audiences about topics fans are genuinely interested in. The Rockettes’ blog chronicles everything from the tryout process to celebrating successful women and how to be a good teammate. Their excellent original content gives audiences a peek behind the curtain and shows what it’s really like to be a Rockette.