5 PR lessons from ‘Game of Thrones’
The HBO series has captured the hearts of audiences around the world. Here’s how you can do the same in your efforts.
The series has a dedicated fan base, characters with wide appeal, captivating story lines and something new every season.
Try out these five tips inspired by the show:
1. Create buzz.
Capture the “fandom” wave by learning what makes your client stand out to its audience.
“Game of Thrones” fans are fanatics. You might not reach that level of enthusiasm for a client’s industry, but creating buzz garners new followers and promotes more content.
2. Less is more.
People want what they can’t have.
Viewers wait impatiently for each season premiere of “Game of Thrones” because HBO produces intriguing content.
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