4 examples of data-driven PR results
Fuel your pitches with statistics, surveys, estimates, and more, and see more of your stories land in the media.
Whenever our clients can mine their data and come up with newsworthy statistics or trends, we are often able to hit a grand slam for them on the PR front.
To get you in the right frame of mind to answer that question, here are a few examples of data-driven PR that have been in the news in the past few days.
• One in five U.S. adults takes medication for a mental disorder (The Los Angeles Times). “Medications to treat mental health disorders is soaring among US adults, according to data released Wednesday by Medco Health Solutions, a pharmacy benefit manager. Twenty percent of all adults said they took at least one medication to treat a mental disorder.”
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