3 tools for sharing micro-content online

Leveraging your connections is easy—and essential

Over the last few years, the concept of micro-blogging has gone from zero to hero. Just a few years ago, the terms “micro-blogging” and “micro-content” were known only to early adopters. These days, the only thing “micro” about micro-blogging and status updates is character count. Consider a few recent statistics:

When it comes to micro-blogging sites, customers and prospects are either there, or those that influence them are. Micro-blogging can take on a life of its own—with users making connections, developing relationships and publishing content all from within.

Are you unsure of how to best leverage micro-blog connections and micro-content for other online marketing efforts? One answer: cross-publishing or syndicating micro-blog content to other channels.

Fortunately today there are several tools available to help you. Here are three:

1. @anywhere